Choose one of the following options:Ĭollect open-and-click data for MailChimp campaigns - this option allows you to sync Mailchimp engagement.Ĭreate Klaviyo lists from MailChimp lists - this option allows you to sync all of your existing Mailchimp lists.
Paste the Mailchimp API key by pressing Ctrl+V on your keyboard (or Command+V for Mac users) or right-clicking your mouse and selecting Paste.Ĭ. Search for Mailchimp and click Add Integration. Once you have the new API key, log into your Klaviyo account and go to Integrations. Highlight the key and copy it by pressing Ctrl+C on your keyboard (or Command+C for Mac users) or right-clicking your mouse and selecting Copy.ī. Go to Account and click API Keys from the Extras menu. You can get a new API key by clicking your account name in the bottom left corner of your Mailchimp account. To do this, you’ll need a new Mailchimp API key. Integrate your new Klaviyo account with your Mailchimp account.Ī. You'll want to make sure that your e-commerce platform (the tool you use to manage your online store) is no longer connected with Mailchimp before you complete the migration.
Update your integrations with Shopify (or whichever e-commerce platform you use). Don't be alarmed, though - the process will pay off in the end! The Four Steps of Data Migration 1. The migration can take anywhere from a couple of hours to a couple of days depending on how much data you have and how many templates you need to re-create in Klaviyo. Once your contact list is updated, you’re ready to start migrating to Klaviyo. Klaviyo will only sync with Mailchimp campaigns that have already been sent. Make sure you don't have any scheduled Mailchimp emails before you start the migration. This will give you a clean contact list to start with once you begin sending emails from Klaviyo.
Then you can sync the two platforms, which will allow your data from Mailchimp to automatically be transferred to Klaviyo. In Mailchimp, delete any subscribers who haven't engaged with your emails in the past six months. The table below lists some common terms in Mailchimp and their counterparts in Klaviyo:īefore you migrate to Klaviyo, update your contact lists in Mailchimp. Understand the Differences in Terminology Between Klaviyo and Mailchimpīefore you migrate to Klaviyo from Mailchimp, it's a good idea to know the differences in how they label things. You can delete it once you've migrated all of your data and confirmed that everything in Klaviyo functions as it should.
Keep your Mailchimp account active until the very end. You will also need to access the account to retrieve various pieces of information. Throughout the migration process, your Mailchimp account will need to remain active in order for the Klaviyo integration to work properly. Preliminaries Don't Delete Your Mailchimp Account Right Away We'll include some quick definitions for those of you who may have just inherited e-commerce duties. In this article, we'll discuss everything you need to know for migrating to Klaviyo from Mailchimp.
It will require some work, but the process is straightforward. We know that transferring all of your email data sounds overwhelming.